Organic
(adj.): relating to or employing agricultural
practices that avoid the use of synthetic
chemicals in favor of naturally occurring
pesticides, fertilizer, and other growing
aids.
As a small business I find
it important to support other small businesses
across the globe. I am committed to partnering
with local farmers around the world who
have a proven history of respect towards
their environment in how they harvest their
ingredients. It is truly inspirational to
see how from South Africa to India to France
these multi-generational farms continue
to employ age-old practices that produce
ingredients in the most eco-sensitive way
possible. With wild-harvested ingredients,
cold-pressed and steam distilled extracts,
and a strict ban of all petroleum or non-carbon
based products; I am able to provide unparalleled
care for your hair and skin. Because only
the world’s finest botanicals can
make the world’s finest products
All of the organic ingredients
I purchase are certified organic by EcoCert,
a French based company that is recognized
by the National Organic Program for the
USDA. Synthetic has a place, but not on
the body. Why use harsh chemicals in shampoos,
styling gels, skin moisturizers and soaps?
They were created as cheap substitutes for
organic compounds that do a better job.
It’s better for the body and the earth
to simply return to the source: super natural
botanicals. At the moment the USDA organic
seal is only approved for products that
meet their acceptable edible food standards,
however, new progress is being made everyday
to help create a standard for the cosmetic
industry. It is very important to me to
have the seal on all of my products as soon
as it is available.
All ingredients must meet
my strict guidelines :
1. No sodium laurel sulfate, parabens, DEAs,
MEAs, or TEAs
2. No GMOs (Genetically Modified Organism)
3. No petro-chemicals
4. No animal testing
5. No artificial colors, fragrances or fillers
6. Ingredients must be as organic as possible
7. All plant extracts and essential oils
must be certified organic whenever possible
8. All essential oils used must be steam-distilled
and not extracted with propylene glycol
- which kills the effect of the oils
9. All plant oils must be cold pressed,
not heat distilled - which kills the therapeutic
properties of plant oils
10. All ingredients must be proven to be
beneficial to the hair or skin
11. All ingredients must be harvested in
an environmentally-friendly manner (wild-crafted)
12. All ingredients must be bio-degradable
as possible
13. Fair-Trade ingredients must be used
when possible
Organic (adj.): developing
in a manner analogous to the natural growth
and evolution characteristic of living organisms;
arising as a natural outgrowth.
As my favorite pooch Maya
knows, I believe in ethical treatment for
all animals. Including humans. My company
is endorsed by PETA and the only animal
products we use are honey and beeswax. Additionally,
by using my upscale salon in SoHo New York
to assure the quality of my lines, and by
using the best, most organic botanicals,
I am able to provide the world with a luxury
product like no other.
Organic (adj.): occurring
or developing gradually and naturally, without
being forced or contrived.
I support a simple
and clean approach not just to how I create
my products, but also in how I deliver them
to my customers. You will never see artificial
colors, or fragrances in my ingredients.
In addition, all of my packaging uses the
minimal amount of ink possible and is printed
on 100% recycled and unbleached paper. By
creating products that are biodegradable
and packaging that is recyclable, you can
rest easy knowing that what you put into
the earth is as clean as Mother Nature intended
it to be. Always natural, always earth-friendly,
and always with your beauty and health in
mind.
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